It comes as no surprise that travel and tourism are among the largest sectors in India, contributing approximately 199.6 billion US dollars to the country’s GDP. To be heavily invested in India’s dynamic travel sector, navigating the pursuit of growth alongside environmental responsibility is imperative. It’s here that the concept of fixed departure tourism emerges as a compelling force, offering a well-defined path towards a more sustainable future for travel. This means that the vacation itinerary, which includes the location, mode of transportation, lodging, and activities, is pre-planned and set for a specified departure date.Fixed departure tourism operates on a pre-arranged model, meticulously planning flights, hotels, and activities for a specific departure date. While this structure prioritises convenience and satisfaction, its true significance lies in its potential to foster responsible exploration. By consolidating travellers into pre-determined groups, tour operators can optimise transportation logistics. Instead of multiple individual travellers making separate taxi or car rental arrangements, a single, fuel-efficient bus efficiently transports the entire group. This results in a lower carbon footprint – fewer vehicles on the road translate to reduced fuel consumption and minimised emissions.However, the commitment to sustainability extends beyond mere carbon reduction. Today travellers are increasingly prioritising responsible consumption during their journeys. Fixed departure tours can cater to this shift by offering itineraries that prioritise eco-friendly accommodations and activities. There are curated experiences that incorporate stays at luxury eco-resorts committed to renewable energy practices and local sourcing of products. Furthermore, their focus on local sourcing strengthens the local economy, fostering a sense of community and empowering local businesses.
Travellers can embrace mindful spending by supporting locally sourced products. These choices not only enrich the travel experience by fostering a deeper connection with the destination, but also contribute directly to the economic well-being of local communities. Furthermore, participation in carbon offsetting initiatives allows travellers to compensate for unavoidable emissions associated with their travel. Even seemingly routine aspects like foreign exchange transactions can be approached sustainably. Digital banking solutions and paperless transactions minimize the environmental costs often associated with traditional banking practices.
Contemporary travellers seek customised experiences tailored to their preferences and interests, facilitated by innovative technologies. Marwah, who has mastered the art of representing international destinations in India talks about how luxury is no longer solely defined by opulence and extravagance. She shares a word on how luxury today encompasses experiences, sustainability and personalisation.
Investors and companies play a crucial role in shaping the future of tourism. Sustainable tourism represents a strong investment opportunity with a lasting societal impact. Eco-resorts and community-based tourism initiatives often demonstrate strong financial performance while fostering environmental protection and cultural preservation. By backing these ventures, investors and companies can contribute to the creation of financial success and environmental responsibility reinforcing each other.
Fixed departure tourism paves the way for a future where travel benefits not only the environment and local communities, but also fosters long-term financial viability. It presents an opportunity to explore the world while leaving a positive footprint – a sustainable return on investment for all stakeholders. Furthermore, fixed departures can foster a sense of community among travellers. Journeying together towards shared destinations promotes a culture of collaboration and mutual respect for diverse cultures.
In conclusion, fixed departure tourism stands as proof to the fact that convenience and sustainability can go hand-in-hand. By embracing this model and its core principles, travellers, tour operators can collectively chart a course towards a more responsible and sustainable future for travel, ensuring a flourishing tourism industry that benefits both people and the planet for generations to come.
The author is the CEO & Director of Unimoni Financial Services, leading global provider of Money Transfer, Foreign Currency Exchange, Payment and Credit solutions.
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- Published On May 1, 2024 at 01:34 AM IST